Since 1966, The North Face has been more than just a brand of climbing equipment; it has become a symbol of courage, exploration and an intrinsic connection with nature. Under the motto ‘Never Stop Exploring™’, the brand’s journey began on the most challenging mountain slopes, equipping courageous explorers so they could achieve their goals.
Its history is marked by challenges overcome and limits tested, reflecting the essence of the relentless pursuit of the unknown. Founded as a climbing equipment shop, The North Face has evolved over the years, but has always maintained its commitment to producing resistant and durable products.
In 2000, VF Corporation acquired The North Face, without changing the essence of the brand.