NICI was born in 1986 in Germany and represents an unparalleled success story! It all started in a family business: its founders created the first plush characters and the quality and loving style stood out, boosting the birth of a global brand.At NICI Portugal we value well-being and enthusiasm, we work together to bring smiles, and celebrate life’s little pleasures through our characters and the brand’s imagery. Currently, we have a huge range of exclusive Collections of Soft Toys, Baby Toys and accessories, Premium Stationery, Mugs, Slippers, Blankets, Cushions, Lunch Boxes, Bags, Backpacks, Wallets and more!